3610721

9780273656746

Why They Don't Buy

Why They Don't Buy

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  • ISBN-13: 9780273656746
  • ISBN: 0273656740
  • Publisher: Financial Times/Prentice Hall

AUTHOR

McKeown, Max

SUMMARY

This is the science of the online shopping experience. Why They Don't Buy delivers a practical programme for designing and building an online customer experience that will get your customers buying online, buying again and buying from you.McKeown, Max is the author of 'Why They Don't Buy' with ISBN 9780273656746 and ISBN 0273656740.

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