Web Marketing for the Real Estate Professional

This up-to-date book serves as a continuing education course for the successful Internet marketing of real estate -- necessitated by a fast changing environment and increasing demands of property buyers and sellers. It teaches professionals how to develop and present their unique and highly cost-effective positioning through Web site content, appearance, and organization -- and how to provide a useful and user-friendly service.Cox, Barbara G. is the author of 'Web Marketing for the Real Estate Professional', published 2000 under ISBN 9780130880604 and ISBN 0130880604.