122541
9781578515592
Weather Channel The Improbable Rise of a Media Phenomenon
by Batten, Frank, Cruikshank, Jeffrey L.
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- Condition: New
- Provider: Mediaoutdeal1234 Contact
- Provider Rating: 65%
- Ships From: Springfield, VA
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- Condition: Good
- Provider: Gulf Coast Books Contact
- Provider Rating: 87%
- Ships From: Memphis, TN
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Product details
- ISBN-13: 9781578515592
- ISBN: 1578515599
- Publication Date: 2002
- Publisher: Harvard Business School Press
AUTHOR
SUMMARY
The Weather Channel is one of the staples of American cable television and one of the strongest and most trusted brands in the media business. This is the inside story of the channel as told by its founder.Batten, Frank is the author of 'Weather Channel The Improbable Rise of a Media Phenomenon', published 2002 under ISBN 9781578515592 and ISBN 1578515599.
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