2095623

9781403906779

Visionary Package Using Packaging to Build Effective Brands

Visionary Package Using Packaging to Build Effective Brands
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  • ISBN-13: 9781403906779
  • ISBN: 1403906777
  • Publication Date: 2004
  • Publisher: Palgrave Macmillan

AUTHOR

Meyers, Herbert M., Gerstman, Richard

SUMMARY

Herbert Meyers is the retired founding managing partner of Gerstman+Meyers (now Interbrand), a leading brand identity and design consultancy servicing Fortune 500 clients worldwide.Meyers, Herbert M. is the author of 'Visionary Package Using Packaging to Build Effective Brands', published 2004 under ISBN 9781403906779 and ISBN 1403906777.

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