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9781578513352

Venture Imperative A New Model for Corporate Innovation

Venture Imperative A New Model for Corporate Innovation
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  • ISBN-13: 9781578513352
  • ISBN: 1578513359
  • Publication Date: 2002
  • Publisher: Harvard Business School Press

AUTHOR

Mason, Heidi, Rohner, Tim

SUMMARY

Venture Imperative provides an innovative model for growing new business in the old business setting, detailing the right way to organise, manage and oversee a corporate venture so that it can flourish.Mason, Heidi is the author of 'Venture Imperative A New Model for Corporate Innovation', published 2002 under ISBN 9781578513352 and ISBN 1578513359.

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