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2083060

9781402077012

Theory and Practice of Revenue Management

Theory and Practice of Revenue Management
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  • Comments: New. In shrink wrap. Looks like an interesting title!
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Product details

  • ISBN-13: 9781402077012
  • ISBN: 1402077017
  • Publication Date: 2004
  • Publisher: Springer

AUTHOR

Talluri, Kalyan T., van Ryzin, Garrett J.

SUMMARY

Revenue management (RM) is one of the most successful applications in Operations Research. The RM has grown from its application with a handful of major airlines to its status today as a mainstream business practice. The academic and industry research has also grown rapidly.Talluri, Kalyan T. is the author of 'Theory and Practice of Revenue Management', published 2004 under ISBN 9781402077012 and ISBN 1402077017.

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