26913095

9781118171684

The Olympic Games Effect: How Sports Marketing Builds Strong Brands

The Olympic Games Effect: How Sports Marketing Builds Strong Brands
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  • ISBN-13: 9781118171684
  • ISBN: 1118171683
  • Edition: 2
  • Publication Date: 2012
  • Publisher: Wiley

AUTHOR

John A. Davis

SUMMARY

John A. Davis is the author of 'The Olympic Games Effect: How Sports Marketing Builds Strong Brands', published 2012 under ISBN 9781118171684 and ISBN 1118171683.

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