The Microsoft Edge

How did the team at Microsoft pioneer, build, & shepherd the company through exponential growth in a constantly changing market? How can you apply what they've discovered to your own career? Microsoft veteran & bestselling author Julie Bick reveals all the insider strategies in this invaluable book packed with on-the-job insights & practical techniques. From vice presidents to front-line managers, Bick interviews Microsofties to learn how they: * Launch new products & get the most out of not-so-new products * Design Web sites & do business on the Internet * Work with service agencies, dealers, & coworkers * Hire the best people they can & keep them happy. "Everyone wants to build their company into the next Microsoft. Doing so just got a little easier with... The Microsoft Edge, which spills the beans on management practices inside one of the world's most prosperous companies.... Well-written & educational, & the lessons it teaches are no less valuable because there are hundreds of them." --Continental.Bick, Julie is the author of 'The Microsoft Edge' with ISBN 9780671034146 and ISBN 0671034146.