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Rajendra S. Sisodia is Professor of Marketing and the Founding Director of the Center for Marketing Technology at Bentley College, Waltham. Jagdish N. Sheth is the Charles H. Kellstadt Chair of Marketing in the Goizueta Business School at Emory University.Sisodia, Rajendra S. is the author of 'Tectonic Shift Geoeconomic Realignment of Globalizing Markets', published 2006 under ISBN 9780761934905 and ISBN 0761934901.
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