5071000
9783892048787
Do corporate culture and leadership contribute to a firms success? If so, how? How can a company create and develop its corporate culture to compete successfully over the long term? This book provides the answers to these questions through case studies of of six long-established and world-renowned companies: the BMW Group, Deutsche Lufthansa, Grundfos, Henkel, Hilti, and Novo Nordisk. The case studies render a detailed picture of each firms distinctive corporate culture and the factors that shape it. Based on these examples, Sonja A. Sackmann has identified concrete strategies and practices that illustrate how a companys management can make a significant contribution toward developing a dialogue-oriented corporate culture. The appendix provides a checklist for readers who want to develop their firms culture and practice culturally aware management.Sonja A. Sackmann is the author of 'Success Factor: Corporate Culture: Developing a Corporate Culture for High Performance and Long-Term Competitiveness, Six Best Practices', published 2006 under ISBN 9783892048787 and ISBN 3892048789.
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