5457095
9781598692716
Marketing specialist Joe LoCicero offers readers insider secrets for organizing a successful event including budgeting and scheduling, staffing an event, choosing the appropriate venue and theme, negotiating with vendors, and obtaining media coverage.LoCicero, Joe is the author of 'Streetwise Meeting and Event Planning From Trade Shows to Conventions, Fundraisers to Galas, Everything You Need for a Successful Business Event', published 2007 under ISBN 9781598692716 and ISBN 1598692712.
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