4594461
9780195050486
The latest volume in "The Executive Bookshelf" from the Sloan Management Review, this book helps senior executives better plan for the strategic use of information technology, thereby enabling them to seize the advantage in an increasingly competitive business environment. The twelve articles in the book go beyond the superficial anecdotes in the business and popular press to show managers how to develop an effective three-part action plan. Part I presents frameworks for identifying strategic opportunities for a business organization and shows how the organization can mobilize itself to make the most of them. Part II treats the burgeoning opportunities in the new era of information technology, discussing the apportionment of responsibility and how the Chief Information Officer can be effective in relating to peer executives and, at the same time, in guiding the information system. Part III considers operational concerns as well as responsibilities to society, particularly the issues of computer security and employee privacy. The Sloan Management Review is the professional management journal of the Alfred P. Sloan School of Management at M.I.T. The Review features leading-edge articles that provide practicing managers with innovative and challenging insights into management theory and practice. Written in nontechnical language, with minimal discussion of research methodology, SMR articles offer provocative viewpoints and broad exposure to the latest trends in the business world. This new series draws together in compact volumes a selected group of the Review's most popular articles on major management topics--a convenient reference source for the executive who wants to stay abreast of the best research coming from top business schools.Madnick, Stuart E. is the author of 'Strategic Use of Information Technology - Stuart E. Madnick - Hardcover' with ISBN 9780195050486 and ISBN 0195050487.
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