1655057
9780789009951
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This informative book explores several business topics that are directly related to transition economies with a focus on issues relating to macroeconomics and the cultural environment of international business. Written for international business professionals, Strategic Management in Central and Eastern Europe examines finance, strategies, human resources, entrepreneurship, marketing, and how business ethics differ between nations. Containing thorough and extensive research, this valuable book will help you understand transition economies, conduct better business with them, and assist these countries in establishing profitable businesses.Geib, Peter is the author of 'Strategic Management in Central and Eastern Europe', published 2000 under ISBN 9780789009951 and ISBN 0789009951.
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