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9780465078073
Story Factor Secrets of Influence From the Art of Storytelling
by Simmons, Annette, Lipman, Doug
465888
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Product details
- ISBN-13: 9780465078073
- ISBN: 0465078079
- Publication Date: 2006
- Publisher: Perseus Books Group
AUTHOR
SUMMARY
Using numerous examples of effective storytelling, Annette Simmons shows how stories can be used to persuade, motivate and inspire in a way that memos, orders, bullet lists and office directives can't.Simmons, Annette is the author of 'Story Factor Secrets of Influence From the Art of Storytelling', published 2006 under ISBN 9780465078073 and ISBN 0465078079.
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