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9789811950162

Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions : Case of Vietnam and Sri Lanka

Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions : Case of Vietnam and Sri Lanka
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  • ISBN-13: 9789811950162
  • ISBN: 9811950164
  • Publication Date: 2022
  • Publisher: Springer

AUTHOR

Perera, Charitha Harshani, Nayak, Rajkishore, Nguyen, Long Van Thang

SUMMARY

Perera, Charitha Harshani is the author of 'Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions : Case of Vietnam and Sri Lanka', published 2022 under ISBN 9789811950162 and ISBN 9811950164.

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