4077901
9780471506614
Shenson on Consulting
by Shenson, Howard L.
About this item
- Condition: Good
- Provider: seattlegoodwill Contact
- Provider Rating: 95%
- Ships From: Seattle, WA
- Shipping: Standard
- Comments: May have some shelf-wear due to normal use. Your purchase funds free job training and education in the greater Seattle area. Thank you for supporting Goodwill's nonprofit mission!
Product details
- ISBN-13: 9780471506614
- ISBN: 0471506613
- Publisher: Wiley & Sons, Incorporated, John
AUTHOR
SUMMARY
Thirteen Keys: Building and Maintaining a Successful Consulting Practice. Indirect Marketing: Building an Image and Reputation that Encourages Prospects to Seek You Out. Referral Marketing: Making Your Practice Grow Through Referrals and Recommendations. Direct Marketing: Using Advertising and Brochures to Promote Your Practice. Direct Mail Marketing: Selecting and Using Mailing Lists to Market Your Services. Selling Professional Services: Face-to-Face Methods for Marketing Your Practice. Practice Management: The Marketing Implications. Conclusion. Index.Shenson, Howard L. is the author of 'Shenson on Consulting' with ISBN 9780471506614 and ISBN 0471506613.
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