Revitalizing Downtown : The Professional's Guide to the Main Street Approach

Revitalizing Downtown: What is the Main Street Approach to downtown revitalization? How can you use it to revitalize your commercial district? Learn about this strategy, which combines historic preservation and economic development in a grassroots organization, in this introductory primer for the downtown professional. Revitalizing Downtown will show you how to: 1. build on your commercial district's assets through design; 2. expand business through economic restructuring; 3. develop a dynamic, image-building promotional program; and 4. launch an effective, credible organization. Revised and illustrated, Revitalizing Downtown is an essential tool for every revitalization program. 161 pagesNational Main Street Center Staff is the author of 'Revitalizing Downtown : The Professional's Guide to the Main Street Approach', published 2000 under ISBN 9780891336006 and ISBN 0891336001.