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9780803983915

Promotional Culture: Advertising and Symbolic Expression in Late Capitalism - Andrew Wernick - Paperback

Promotional Culture: Advertising and Symbolic Expression in Late Capitalism - Andrew Wernick - Paperback
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Product details

  • ISBN-13: 9780803983915
  • ISBN: 0803983913
  • Edition: 1
  • Publisher: SAGE Publications, Incorporated

AUTHOR

Wernick, Andrew

SUMMARY

The Imaged Commodity Advertising as Ideology (Re-)imaging Gender The Case of Men (Re-)imaging Technology The Case of Cars Advertising Media and the Vortex of Publicity Promotional Politics The Promotional University The Promotional Condition of Contemporary CultureWernick, Andrew is the author of 'Promotional Culture: Advertising and Symbolic Expression in Late Capitalism - Andrew Wernick - Paperback' with ISBN 9780803983915 and ISBN 0803983913.

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