Media and Voters : The Audience, Content, and Influence of Press and the Television at the 1987 General Election

This book offers an in-depth analysis of the role of the media in contemporary British politics. Based on a five-wave panel survey of voters' perceptions and opinions, plus a content analysis of television news, it presents a detailed picture of media coverage in the weeks preceding the 1987 election. Drawing contrasts between national and regional news programs, it reveals their impact on voters' perceptions, attitudes, and voting choice.Miller, William L. is the author of 'Media and Voters : The Audience, Content, and Influence of Press and the Television at the 1987 General Election', published 1991 under ISBN 9780198273776 and ISBN 0198273770.