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9780130334947

Marketing: Connecting with Customers

Marketing: Connecting with Customers
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Product details

  • ISBN-13: 9780130334947
  • ISBN: 0130334944
  • Edition: 2
  • Publisher: Prentice Hall PTR

AUTHOR

Harrell, Gilbert D., Frazier, Gary L.

SUMMARY

Gilbert D. Harrell is Professor of Marketing, Eli Broad College of Business and Graduate School of Management, Michigan State University.Harrell, Gilbert D. is the author of 'Marketing: Connecting with Customers' with ISBN 9780130334947 and ISBN 0130334944.

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