160088
9780471203681
Written with business students in mind, this book provides a set of well known case studies of real companies & their successes & failures. The students are urged to follow these examples in the safety of the classroom to gain useful knowledge & skills.Hartley, Robert F. is the author of 'Management Mistakes and Successes', published 2002 under ISBN 9780471203681 and ISBN 0471203688.
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