1996602

9781403921352

Key Concepts in Strategic Management

Key Concepts in Strategic Management
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  • ISBN-13: 9781403921352
  • ISBN: 1403921350
  • Publication Date: 2004
  • Publisher: Palgrave Macmillan

AUTHOR

Sutherland, Jonathan, Canwell, Diane

SUMMARY

Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is clarified with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about.Sutherland, Jonathan is the author of 'Key Concepts in Strategic Management', published 2004 under ISBN 9781403921352 and ISBN 1403921350.

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