1013554

9780538726801

Introduction to Online Competitive Intelligence Research Search Strategies, Research Case Study, Research Problems, and Data Source Evaluations and Reviews

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  • ISBN-13: 9780538726801
  • ISBN: 0538726806
  • Publisher: Cengage South-Western

AUTHOR

Group, Benjamin, Vibert, Conor

SUMMARY

Including numerous problem scenarios and cases with suggested research strategies, this text is a guide to the competitive intelligence research process. It includes all aspects of the concept, such as planning and direction, data collection and analysis and dissemination.Group, Benjamin is the author of 'Introduction to Online Competitive Intelligence Research Search Strategies, Research Case Study, Research Problems, and Data Source Evaluations and Reviews' with ISBN 9780538726801 and ISBN 0538726806.

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