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9780071151238

Internet Business Models and Strategies Text and Cases

Internet Business Models and Strategies Text and Cases
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Product details

  • ISBN-13: 9780071151238
  • ISBN: 0071151230
  • Edition: 2
  • Publication Date: 2002
  • Publisher: McGraw-Hill Companies, The

AUTHOR

Afuah, Allan, Tucci, Christopher L.

SUMMARY

This book draws on research to develop and integrate a framework to help students understand factors that surround a firm's performance and the central role that business models play in the face of the Internet.Afuah, Allan is the author of 'Internet Business Models and Strategies Text and Cases', published 2002 under ISBN 9780071151238 and ISBN 0071151230.

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