4682067
9780060851132
Peter Drucker's classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.Drucker, Peter F. is the author of 'Innovation And Entrepreneurship Practice and Principles', published 2006 under ISBN 9780060851132 and ISBN 0060851139.
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