5205620
9781590771204
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Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.Kobak, James B. is the author of 'How to Start a Magazine And Publish It Profitablye of Well-loved Possessions', published 2006 under ISBN 9781590771204 and ISBN 1590771206.
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