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9780803931312

How to Measure Attitudes

How to Measure Attitudes
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  • ISBN-13: 9780803931312
  • ISBN: 080393131X
  • Edition: 2
  • Publication Date: 1987
  • Publisher: SAGE Publications, Incorporated

AUTHOR

Henerson, Marlene E., Morris, Lynn Lyons, Fitz-Gibbon, Carol Taylor

SUMMARY

This edition of How to Measure Attitudes draws on examples from a broader range of disciplines and professions than the first edition. It helps novice evaluators with the difficult task of assessing whether the affective and attitude objectives of a program have been met. The most commonly used attitude measures are described and sources of existing measurement instruments are listed. If no existing instrument is appropriate, step-by-step instructions are given enabling readers to construct their own. Methods for analyzing and reporting attitude data are also included.Henerson, Marlene E. is the author of 'How to Measure Attitudes', published 1987 under ISBN 9780803931312 and ISBN 080393131X.

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