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9780890067048

Global High-Tech Marketing An Introduction for Technical Managers and Engineers

Global High-Tech Marketing An Introduction for Technical Managers and Engineers
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  • ISBN-13: 9780890067048
  • ISBN: 089006704X
  • Publisher: Artech House, Incorporated

AUTHOR

Kadish, Jules E.

SUMMARY

Export marketing holds the promise of vastly increased sales and market share for companies of all sizes. This book gives you the tools you need to go from ground zero -- virtually no experience in international marketing -- to the point where you can confidently pull together an effective plan for marketing your products overseas.Kadish, Jules E. is the author of 'Global High-Tech Marketing An Introduction for Technical Managers and Engineers' with ISBN 9780890067048 and ISBN 089006704X.

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