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9780521848220

Global E-commerce Impacts of National Environment And Policy

Global E-commerce Impacts of National Environment And Policy
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Product details

  • ISBN-13: 9780521848220
  • ISBN: 0521848229
  • Edition: 1
  • Publication Date: 2006
  • Publisher: Cambridge University Press

AUTHOR

Kraemer, Kenneth L., Dedrick, Jason, Melville, Nigel P.

SUMMARY

This collection of case studies of eight countries demonstrates how the Internet and e-commerce are being adapted by firms to reinforce their existing relationships with customers and business partners. It shows how rather than creating a borderless economy, e-commerce strongly reflects existing local patterns of business.Kraemer, Kenneth L. is the author of 'Global E-commerce Impacts of National Environment And Policy', published 2006 under ISBN 9780521848220 and ISBN 0521848229.

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