836209
9781403900586
Getting Real About Knowledge Networks Unlocking Corporate Knowledge Assets
by Back, Andrea, Back, Andrea, Enkel, Ellen
About this item
- Condition: New
- Provider: LightningBooks Contact
- Provider Rating: 85%
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Product details
- ISBN-13: 9781403900586
- ISBN: 1403900582
- Publisher: Palgrave Macmillan
AUTHOR
SUMMARY
The creation and management of knowledge is a central concern to business and management, both as a source of value and as an opportunity to achieve and sustain competitive advantage. This new book brings together some leading management thinkers in the area of knowledge and innovation management in a state of the art collection of studies in this field. It brings theory and practice together through a number of case studies, such as Hewlett Packard, DaimlerChrysler, Lotus, and Unilever.Back, Andrea is the author of 'Getting Real About Knowledge Networks Unlocking Corporate Knowledge Assets' with ISBN 9781403900586 and ISBN 1403900582.
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