4312911
9780071462150
Future of Advertising New Media, New Clients, New Consumers in the Post-Television Age
by Cappo, Joe
by Cappo, Joe
8823
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- Condition: Good
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Product details
- ISBN-13: 9780071462150
- ISBN: 0071462155
- Publication Date: 2005
- Publisher: McGraw-Hill Companies, The
AUTHOR
SUMMARY
Joe Cappo is senior vice president for Crain Communications, Inc. He is the former publisher of Advertising Age and the former world president of the International Advertising Association. He lives in Wilmette, IllinoisCappo, Joe is the author of 'Future of Advertising New Media, New Clients, New Consumers in the Post-Television Age', published 2005 under ISBN 9780071462150 and ISBN 0071462155.
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