Experiencing International Business and Management Exercises, Projects, and Cases

Designed for instructors who want to go beyond the facts and figures in standard textbooks, this affordable paperback is a unique teaching resource that adds a "real life" dimension to courses in international business. It can be used to supplement any basic textbook on International Business or International Management. The book begins with a description of the role of experiential learning in the classroom, along with a brief overview of key concepts in international business. The main part of the text consists of 24 hands-on experiential exercises, 7 projects, and 5 mini case studies-all designed for in-class use. The result is a teaching tool that will enliven the classroom and enhance student's experience of the global business environment.Punnett, Betty J. is the author of 'Experiencing International Business and Management Exercises, Projects, and Cases', published 2005 under ISBN 9780765615152 and ISBN 0765615150.