723898

9780072429152

Essentials of Marketing 8th Edition: A Global Managerial Approach and Applications in Basic Marketing: Clippings from the Popular Bussiness Press 2000-2001 Edition

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  • ISBN-13: 9780072429152
  • ISBN: 0072429151
  • Edition: 8th
  • Publisher: Irwin McGraw-Hill

AUTHOR

Jr. E. Jerome McCarthy William D. Perreault

SUMMARY

Jr. E. Jerome McCarthy William D. Perreault is the author of 'Essentials of Marketing 8th Edition: A Global Managerial Approach and Applications in Basic Marketing: Clippings from the Popular Bussiness Press 2000-2001 Edition' with ISBN 9780072429152 and ISBN 0072429151.

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