5745271
9780324656206
Essentials of Marketing
by Charles W. Lamb, Joe F. Hair, Carl McDaniel
512607
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About this item
- Condition: Good
- Provider: gotextbooks sales Contact
- Provider Rating: 53%
- Ships From: Little Rock, AR
- Shipping: Standard
- Comments: Used books are NOT guaranteed to contain components and/or supplements such as: Access Codes or working CD's/DVD's! Ships fast! Expedited shipping 1-3 business days; Standard shipping 7-14 business days. Ships from USA!
496390
List Price
Discount
92% Off
You Save
$190.00
About this item
- Condition: Good
- Provider: GoTextbooks Contact
- Provider Rating: 74%
- Ships From: Little Rock, AR
- Shipping: Standard
- Comments: Used books are NOT guaranteed to contain components and/or supplements such as: Access Codes or working CD's/DVD's! Ships fast! Expedited shipping 1-3 business days; Standard shipping 7-14 business days. Ships from USA!
Product details
- ISBN-13: 9780324656206
- ISBN: 0324656203
- Edition: 6
- Publication Date: 2008
- Publisher: South-Western College Pub
AUTHOR
SUMMARY
This book continues the tradition of providing comprehensive, up-to-the minute coverage of key marketing topics in a brief text. It is ideal for those who wish to incorporate outside projects or readings into their course.Charles W. Lamb is the author of 'Essentials of Marketing', published 2008 under ISBN 9780324656206 and ISBN 0324656203.
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