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Publisher: Sage Pubns
Witte, Kim, Meyer, Gary, Martell, Dennis
Effective Health Risk Messages provides step-by-step instructions for developing theoretically-based campaigns that work. Worksheets are provided at the end of each chapter to provide practical experience.Witte, Kim is the author of 'Effective Health Risk Messages A Step-By-Step Guide' with ISBN 9780761915089 and ISBN 0761915087.