5569677
9780852975640
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This is a guide to the legal issues of launching a commercial internet site, aimed specifically at the smaller business. Issues addressed include e-commerce security, corporate identity and service provision. The book is designed as a legal reference for anybody who conducts business electronically. The book's clear and practical layout should enable commercial, marketing or IT managers to dip in and understand key legislation for themselves. The scope of the book extends beyond matters relating to online financial transactions. Chapters cover issues such as concluding contracts over the internet, intellectual property rights, domain names and email marketing.Chatterjee, Charles is the author of 'E-Commerce Law for Business Managers', published 2002 under ISBN 9780852975640 and ISBN 0852975643.
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