159227

9780130895028

CONSUMER BEHAVIOR

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  • ISBN-13: 9780130895028
  • ISBN: 0130895024
  • Publisher: Pearson

AUTHOR

Hanna, Nessim, Wozniak, Richard

SUMMARY

Featuring one-click access to all of the new resources created by our award-winning team of educators, myPHLIP provides a personalized view of the great new resources available: New myPHLIP pagesYour personal access page unites all you're myPHLIP texts. New Notes,Add personal notes to our resources for personal reminders and references. New MessagesInstructors can send messages to individual students, or all students linked to your course. New Student ResourcesAdd premium PHLIP resources for our students to view and download, such as our PowerPoints, videos, and spreadsheets. New Business HeadlinesProvides links to articles in today's business news! New SearchSearch all PHLIP resources for relevant articles and exercises. New Instructor's ManualProvides tips and suggestions from our PHLIP faculty for integrating PHLIP resources into your course. Combined with the resources you have trusted throughout the years to provide you with the best business resources available: In the NewsNew current events articles are added throughout the year. Each article is summarized by our teams of expert professors and fully supported by exercises, activities, and instructor materials. On-Line Study GuideResults from the automatically graded questions for every chapter provide immediate feedback for students that can be e-mailed to the instructor. Research AreaYour own personal resource library includes tutorials, descriptive links to virtual libraries, and a wealth of search engines and resources. Internet ResourcesLinks to discipline-specific sites, including preview information that allows you to review site information before you view the site, ensuring you visit the best available business resources found by our learning community. For the Professor Teaching Resources Talk to the Team Online faculty support For the Student Talk to the Tutor Writing Resource Center Career Center Study TipsHanna, Nessim is the author of 'CONSUMER BEHAVIOR' with ISBN 9780130895028 and ISBN 0130895024.

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