Conquering Complacency in Sales : Are You Whining Your Way Out of Business?

This book describes three different mental phases” that correspond with success in sales or the lack thereof. Phase I people are highly motivated, focused, and anxious to learn and to grow; phase II people have become complacent and rest on their laurels; and phase III people have lapsed into outright apathy and cynicism. The book attempts to make readers aware of where they are on this complacency curve” and offers advice on how to improve both motivation and productivity.Laughlin, Ron is the author of 'Conquering Complacency in Sales : Are You Whining Your Way Out of Business?', published 2007 under ISBN 9780978852139 and ISBN 0978852133.