534717

9780275932817

Communication Tomorrow New Audiences, New Technologies, New Media

Communication Tomorrow New Audiences, New Technologies, New Media
$38.84
$3.95 Shipping
  • Condition: New
  • Provider: LightningBooks Contact
  • Provider Rating:
    85%
  • Ships From: Multiple Locations
  • Shipping: Standard, Expedited (tracking available)
  • Comments: Fast shipping! All orders include delivery confirmation.

seal   30-day money back guarantee
$11.68
$3.95 Shipping
List Price
$25.95
Discount
54% Off
You Save
$14.27

  • Condition: Good
  • Provider: Ergodebooks Contact
  • Provider Rating:
    81%
  • Ships From: Multiple Locations
  • Shipping: Standard
  • Comments: Buy with confidence. Excellent Customer Service & Return policy. Ships Fast. 24*7 Customer Service.

seal   30-day money back guarantee

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel
  • ISBN-13: 9780275932817
  • ISBN: 0275932818
  • Publisher: Greenwood Publishing Group, Incorporated

AUTHOR

Brody, E. W.

SUMMARY

This volume provides a comprehensive look at the future of new media into the twenty-first century. Demographic, sociographic, technological, and media trends examined in the book suggest that tomorrow's media world will be far different than the media of today. This volume provides key insights into how the changes in the communications disciplines will impact upon advertising, broadcasting, public relations, marketing, and sales promotion. After examining the trends and changes in established media, the book looks at The Information Industry and New Technologies, The New Print Media, The Electronic Media, and Media in Organizations. Next, the book explores The Newest of the new media, The Future, from the standpoint of media users (merchandisers, employers, politicians) and information consumers. Finally, this volume looks at The Future of the communication disciplines. Communication Tomorrow is an ideal reference book for anyone involved in public relations, advertising, sales promotion, mass communication, broadcasting, marketing, and journalism.Brody, E. W. is the author of 'Communication Tomorrow New Audiences, New Technologies, New Media' with ISBN 9780275932817 and ISBN 0275932818.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.