9533125
9781422368022
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Charm can increase your income, improve your status, & establish & maintain your reputation. It can mean the difference, in many cases, between success & bankruptcy. It ought to be a reflex to ¿turn on the charm¿ when dealing with customers, clients, associates, & employees. Charm is valuable for the small businessperson. It draws customers, whether to a garage, a dry cleaner, or an investment bank. When a customer contacts a firm for the first time, charm can seal the deal. Author Levine, who heads a Hollywood public relations firm, has made a lifelong point of paying attention to charm. Here he shows how to make it work for you. With this book you¿ll be on your way up the career ladder with the skills you never knew you possessed. Color photos.Levine, Michael K. is the author of 'Charming Your Way to the Top: Hollywoods Premier P.R. Executive Shows You How to Get Ahead', published 2004 under ISBN 9781422368022 and ISBN 1422368025.
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