447675
9780471645184
Susan M. O'Dell is an consultant and speaker on retail and service industry trends, specializing in marketing, consumer behaviour and organizational design Joan A. Pajunen is a service expert and speakerPajunen, O'Dell is the author of 'Butterfly Customer Capturing the Loyalty of Today's Elusive Customer' with ISBN 9780471645184 and ISBN 0471645184.
[read more]