201247
9781580627689
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Poll after poll shows that employers value communication skills above all others. The average letter, memo, report, or e-mail has so many grammatical and content errors that it loses its effectiveness.In Business Writing Makeovers, Roddick catalogs the traps that are easy to fall into when communicating through writing. Through more than 100 clear "before and after" examples -- a.k.a. "makeovers" -- she demonstrates the most common writing pitfalls, and how easily they can be overcome. Readers find themselves creating more effective correspondence for any situation, including: -- Sales pitches-- Constructive criticism-- Responses to angry e-mails-- Support for an employee undergoing a family crisis-- Apology to a client-- Defense of price increases-- NegotiationsThrough Roddick's entertaining, informative samples, readers learn how one word change can get you positive, immediate results.Roddick, Hawley is the author of 'Business Writing Makeovers Shortcut Solutions to Improve Your Letters, E-Mails, and Faxes' with ISBN 9781580627689 and ISBN 1580627684.
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