Broadcasting in America A Survey of Electronic Media, Brief Version

The best-selling text in the field for nearly 40 years, "Broadcasting in America" offers authoritative coverage of electronic media. While taking a domestic focus, the text also offers an entire chapter on issues affecting international broadcasting. The text' s multidisciplinary perspective enables students to examine the role of electronic media in economics, law, history, and social sciences. In addition, the authors provide the most up-to-date information on broadcasting trends, including wireless communication.Head, Sydney W. is the author of 'Broadcasting in America A Survey of Electronic Media, Brief Version', published 2000 under ISBN 9780205555345 and ISBN 0205555349.