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9780070680319

Broadcast Writing Principles and Practice

Broadcast Writing Principles and Practice
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  • ISBN-13: 9780070680319
  • ISBN: 0070680310
  • Edition: 2
  • Publication Date: 1994
  • Publisher: McGraw-Hill College

AUTHOR

Walters, Roger L.

SUMMARY

This book is a revision of the successful and well-received first edition that offered coverage of all areas of broadcast writing, including newswriting, scriptwriting, and copywriting. Already highly recommended by the Broadcast Educators Association, this edition builds on that success to bring readers even stronger coverage of broadcast writing. This edition offers more material on ethics and careers, and parts of the book is redesigned to increase clarity of such things as sample scripts and storyboards--making them easier to be read and understood.Walters, Roger L. is the author of 'Broadcast Writing Principles and Practice', published 1994 under ISBN 9780070680319 and ISBN 0070680310.

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