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9780870946295

Bankers Who Sell: Improving Selling Effectiveness in Banking - Leonard L. Berry - Hardcover

Bankers Who Sell: Improving Selling Effectiveness in Banking - Leonard L. Berry - Hardcover

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Product details

  • ISBN-13: 9780870946295
  • ISBN: 0870946293
  • Publisher: McGraw-Hill School Education Group

AUTHOR

Berry, Leonard L., Futrell, Charles M., Bowers, Michael R.

SUMMARY

This volume shows bank executives how to turn program into a powerful marketing force. It includes valuable suggestions from bank salespeople, middle managers, and top-ranking executives.Berry, Leonard L. is the author of 'Bankers Who Sell: Improving Selling Effectiveness in Banking - Leonard L. Berry - Hardcover' with ISBN 9780870946295 and ISBN 0870946293.

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