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9781581154887

Art of Digital Branding

Art of Digital Branding
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  • Condition: Very Good
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Product details

  • ISBN-13: 9781581154887
  • ISBN: 1581154887
  • Publication Date: 2007
  • Publisher: Skyhorse Publishing Company, Incorporated

AUTHOR

Cocoran, Ian

SUMMARY

Ian Cocoran explains the traditional theories behind branding and explores the way in which they can be applied to web sites for any industry or field. He also covers site content and the role it plays in brand perception and looks at how to add depth by adding audio and video, as well as animations.Cocoran, Ian is the author of 'Art of Digital Branding ', published 2007 under ISBN 9781581154887 and ISBN 1581154887.

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