4641740
9781558539747
All Business Is Show Business: Strategies for Earning Standing Ovations from Your Customers - Scott McKain - Hardcover
by McKain, Scott
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About this item
- Condition: Very Good
- Provider: JensonBooks Contact
- Provider Rating: 96%
- Ships From: Logan, UT
- Shipping: Standard
- Comments: A well-cared-for item that has seen limited use but remains in great condition. The item is complete, unmarked, and undamaged, but may show some limited signs of wear. Item works perfectly. Pages are intact and not marred by notes or highlighting. The spine is undamaged.
Product details
- ISBN-13: 9781558539747
- ISBN: 1558539743
- Publisher: Nelson Incorporated, Thomas
AUTHOR
SUMMARY
Scott McKain argues that to be successful, the challenge for any business is to establish an emotional link with their audience. If customers enjoy dealing with you, he claims, they will keep coming back for more. He draws lessons from the entertainment industry to illustrate his theory.McKain, Scott is the author of 'All Business Is Show Business: Strategies for Earning Standing Ovations from Your Customers - Scott McKain - Hardcover' with ISBN 9781558539747 and ISBN 1558539743.
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