3M Model of Motivation and Personality: : Theory and Empirical Applications to Consumer Behavior

Name: 3M Model of Motivation and Personality: : Theory and Empirical Applications to Consumer Behavior
Author: Mowen, John C.
ISBN: 9781441950918

by Mowen, John C.

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ISBN-13: 9781441950918
ISBN: 1441950915
Publication Date: 2010
Publisher: Springer

AUTHOR

Mowen, John C.

SUMMARY

Mowen, John C. is the author of '3M Model of Motivation and Personality: : Theory and Empirical Applications to Consumer Behavior', published 2010 under ISBN 9781441950918 and ISBN 1441950915.

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